Sales and Marketing Alignment

Join a panel of B2B marketers as we explore how to achieve Strategic Alignment between sales and marketing leadership to create unified growth strategies. We’ll discuss the importance of collaboration at the leadership level, sharing insights on navigating organizational shifts, maintaining political power, and demonstrating the value of marketing-driven leads

 

Host

  • Joaquin Dominguez, Head of Marketing at Adzact

Guests

  • Dick Dunkel, VP Revenue Enablement at Altana

  • Greg Dziwulski, Sr. Integrated Marketing Manager at Pure Storage

  • Kirsty Dawe, CMO at Lead Forensics

  • Kimi Corrigan, Vice President, Marketing Operations at Huntress

  • Sadok Hasan, Performance Marketing, Americas at Airwallex

 

March 11th, 5:00PM GMT
Online

 
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Is brand the last thing left?

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Demand Creation vs Demand Capture