Is brand the last thing left?

Upcoming Episode
Written By Joaquin Dominguez

AI is reshaping how we run campaigns, from automated bidding and predictive targeting to AI-generated creative. But is this the next leap forward in performance, or the beginning of a race to generic, undifferentiated ads? If AI automates the 'how' of marketing, what's left for humans and agencies to own? Should brands bring execution in-house? Double down on creative strategy to stay ahead of the AI pack?

 

Host

  • Joaquin Dominguez, Head of Marketing at Adzact

Guests

  • Anne Dorthe Gyldenkærne, Chief Marketing Officer at Configit

  • Alex Olley, Co-Founder, Chief Revenue Officer at Reachdesk

  • Johannes Hoech, CMO at Sift

  • Shannon Belew, VP, Global GTM at Bentley Systems

    (+1 seat available)


 

March 5th 5:00 PM GMT

 
 
Joaquin Dominguez
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