Sales and Marketing Alignment
Join a panel of B2B marketers as we explore how to achieve Strategic Alignment between sales and marketing leadership to create unified growth strategies. We’ll discuss the importance of collaboration at the leadership level, sharing insights on navigating organizational shifts, maintaining political power, and demonstrating the value of marketing-driven leads
Host
Joaquin Dominguez, Head of Marketing at Adzact
Guests
Elise Cleary, Digital Marketing Manager at Elsevier
Lisa Andreeva, Account-Based Marketing Manager at IFS
Phillip Lewis, Senior Marketing Leader Americas - Portable Metrology Division at Hexagon Manufacturing Intelligence
(+2 seats available)
January 20th 3PM (UK)
Online