Struggling with LinkedIn Ads? Get real-time expert insights from AJ Wilcox, the world’s leading LinkedIn Ads specialist. Join an exclusive live strategy session, optimise your campaigns, and be featured on our podcast! Apply now – limited spots available!

Do you oversee substantial ad budgets on LinkedIn—$500K, $1M, or more? Have you ever wondered what LinkedIn is offering others in your position? Are you getting the best possible insights, tools, and service from your account rep?

Join us for an exclusive, invite-only roundtable where LinkedIn's top advertisers come together to share experiences and uncover the nuances of working with LinkedIn account representatives. This is your chance to discuss, compare, and level the playing field in a confidential, peer-led environment.

How can companies effectively market their products and services in 2024, given the challenge of reduced budgets and smaller teams? We will discuss marketing strategies in times of crisis, such as economic downturns and global conflicts, and the impact of emerging AI technologies on marketing.

Discover the secrets behind B2B brands that have cracked the code on Community Hacking. We’ll dive into how to create, nurture, and activate communities that drive growth, featuring actionable insights and examples of brands that turned peer networks into their biggest asset.

A commercially sharp episode about wasted spend in B2B paid social: poor-fit accounts, irrelevant impressions, vanity clicks, broad targeting, and optimisation against the wrong signals. This should feel diagnostic and practical, with a clear link to improving pipeline quality rather than just reducing media waste.

By the time a buyer fills out your form, the decision is 70% made, shaped in Slack communities, peer recommendations, review sites, and now conversations with AI assistants you'll never see in your analytics. This episode is about marketing to the dark funnel: how to influence buyers you can't track, why "brand-to-demand" is more than a buzzword, and which signals you actually can measure without driving yourself crazy over attribution. A realistic playbook for winning deals that never touched your nurture sequence.