Sales and Marketing Alignment
Join a panel of B2B marketers as we explore how to achieve Strategic Alignment between sales and marketing leadership to create unified growth strategies. We’ll discuss the importance of collaboration at the leadership level, sharing insights on navigating organizational shifts, maintaining political power, and demonstrating the value of marketing-driven leads
Host
Joaquin Dominguez, Head of Marketing at Adzact
Guests
Red Drummond, Senior Marketing Manager at Wood Mackenzie
Keith Rabkin, Chief Revenue Officer at PandaDoc
Mark Towler, Product Marketing Director at Catchpoint
Christopher Beaton, Senior Marketing Manager at Wood Mackenzie
Rajesh Char, Sr. Director, Digital Marketing at Thermo Fisher Scientific
Feb 27th, 2PM (PT)
Online