Re-imagining Marketing with AI

AI has given every marketer the same advantage. So why are most teams still falling behind?

In this episode, we will explore what AI is really changing and what it is not.

We unpack three defining tensions:

• Everyone has the tools. Few have the system
  AI gives you speed, but without structure, talent, and strategy, it just creates noise.

• Reinvent marketing or double down on fundamentals?
  Do we rebuild everything around AI, or accept that buyers still move from awareness to consideration to conversion?

• More output, less differentiation
  More campaigns, more content, more personalisation. When everyone can do more, what actually makes you better?

We also explore:

• The shift from SEO to AI-driven discovery

• The explosion of “AI-first” tools and how to cut through the noise

• Why most teams are still using AI in fragments instead of across the full GTM engine

• Why targeting the right accounts still matters more than anything else

Host

• Joaquin Dominguez, Head of Marketing at Adzact

Guests

• Vidhyashankar Ganapathy, VP Global Marketing at Quinnox

• Daniel Talbot, Senior Marketing Director at IFS

• Carl Carell, Co-founder and CRO at GetAccept

• Bettina Berntsen, CMO at SuperOffice

• (+1 seat available)

April 30th 2:00 PM (GMT)
Online