Making LinkedIn Ads Work for You
LinkedIn Ads are powerful, but expensive and many B2B teams struggle to scale without blowing the budget. This episode brings together some of the most experienced LinkedIn advertisers to share tactics that drive down costs while keeping results high.
We’ll explore:
Why LinkedIn Ads have become so costly and what you can do about it
The bidding, targeting, and creative tweaks that slash CPCs and CPMs
Real-world examples of advertisers cutting spend while improving pipeline
How to balance reach, quality, and cost in B2B campaigns
Host
Joaquin Dominguez, Head of Marketing at Adzact
Guests
AJ Wilcox,Founder B2Linked - The LinkedIn Advertising Agency
James Dall, Global Paid Media Manager at Trustpilot
Karin Kanamäe, Paid Marketing Specialist at Scoro
(+2 seats available)
April 21st 4:00 PM GMT