How to Position Yourself as a Winner Rather than a Loser on AI
AI is transforming how campaigns are planned, targeted, and measured. But while some marketers are gaining a huge edge, others risk being left behind as automation and algorithms reshape the rules.
We’ll explore:
How to combine AI with creativity to achieve standout performance in a crowded market
Real examples of marketers using AI to unlock new targeting and creative opportunities
How to avoid the pitfalls that lead to generic, undifferentiated campaigns
Frameworks for keeping your skills, strategies, and outputs ahead of the curve
Hosts
Joaquin Dominguez, Head of Marketing at Adzact
Guests
Craig Abramson, Senior Demand Generation Manager, Account Based Experience (ABX) at Workday
Jason Stolarczyk, Senior Director, Integrated Marketing at Palo Alto Networks
Kreya (Kadam) Owens, VP, Global Demand Marketing at OneTrust
Maud Walkowiak, EMEA Head of Growth Marketing Industry Verticals at Aon
(+ 1 seat available).
October 9th, 4PM UK
Online